THE IDEAL SOLUTION FOR SALESFORCE MKT-101 EXAM QUESTIONS PREPARATION

The Ideal Solution for Salesforce MKT-101 Exam Questions Preparation

The Ideal Solution for Salesforce MKT-101 Exam Questions Preparation

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Tags: Test MKT-101 Dumps, MKT-101 Online Bootcamps, MKT-101 Free Sample, MKT-101 Instant Download, Study MKT-101 Tool

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To pass the Salesforce MKT-101 exam, candidates must have a solid understanding of Marketing Cloud features and capabilities, as well as best practices for building and analyzing customer journeys. Successful candidates will be able to demonstrate their ability to create effective marketing campaigns that engage customers and drive business results. MKT-101 Exam is a valuable credential for anyone seeking to advance their career in digital marketing or customer experience management, and it is recognized by industry professionals as a mark of expertise in Marketing Cloud.

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Salesforce Marketing Cloud is a powerful tool for marketers to engage with customers and build long-term relationships. The MKT-101 exam covers topics such as customer journey design, email marketing, mobile messaging, social media advertising, and analytics. MKT-101 exam tests the candidate’s ability to use Marketing Cloud to create personalized customer journeys that drive engagement, conversions, and revenue.

Salesforce MKT-101 is a certification exam for professionals who want to build and analyze customer journeys using the Marketing Cloud platform. It is a comprehensive exam that covers various aspects of marketing automation, including email marketing, social media marketing, and mobile marketing. MKT-101 exam is designed to validate your knowledge and expertise in using Marketing Cloud to create personalized and effective customer journeys.

Salesforce Build and Analyze Customer Journeys using Marketing Cloud Sample Questions (Q67-Q72):

NEW QUESTION # 67
Which two statements are correct about Send Logging? Choose 2 answers

  • A. SQL Query Activities can reference Send Logs in combination with system data views.
  • B. Send Log data extensions are archived automatically based on retention settings.
  • C. AMPscript can be used to pull data from Send Logs for use within emails.
  • D. A business unit can support up to three Send Logs.

Answer: A,C

Explanation:
Send Log data extensions are never archived. Its deleted. A business unit can support only one Send Log.


NEW QUESTION # 68
Northern Trail Outfitters just launched a new line of tents and sent a targeted email campaign to introduce the product to its customers.
Where in Email Studio can the marketer see the performance summary of the recent email send?

  • A. Job Links tab within Tracking
  • B. Summary tab
  • C. Send Performance tab
  • D. Overview tab within Tracking

Answer: D


NEW QUESTION # 69
Northern Trail Outfitters wants to target Contacts in an abandoned cart Journey with a Facebook ad. An Ad Campaign Activity has been added to the Journey canvas.
Which extension product should be enabled to use the Ad Campaign Activity?

  • A. Interaction Studio
  • B. Social Studio
  • C. Advertising Studio
  • D. Audience Studio

Answer: B

Explanation:
To use the Ad Campaign Activity in a Journey Builder journey, Northern Trail Outfitters should enable Advertising Studio. Advertising Studio is a tool that allows marketers to create and manage advertising campaigns on different platforms, such as Facebook, Google, or Twitter. The Ad Campaign Activity is a feature of Advertising Studio that allows marketers to add contacts from a journey to an advertising audience and target them with relevant ads. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_as_advertising_studio.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_as_ad_campaign_activity.htm&type=5


NEW QUESTION # 70
A marketer has been tasked with ensuring Northern Trail Outfitters' unsubscribe mechanisms are CAN-SPAM compliant and follow industry best practices.
Which two criteria should the marketer incorporate into campaigns to ensure compliance and align with current best practices?
Choose 2 answers

  • A. Ask the subscriber to log in to the Preference Center to confirm opt-out.
  • B. Include an unsubscribe link in the header or footer of emails.
  • C. Ensure opt-out mechanisms are operational for at least 30 days post-send.
  • D. Process every individual's unsubscribe request within 14 business days.

Answer: A,B


NEW QUESTION # 71
A marketer is preparing an email for sending and completing quality assurance checks. Which testing feature mirrors logic used by spam filters to identify words, phrases, and patterns that are likely triggers, allowing marketers to make changes that will improve deliverability?

  • A. Subscriber Preview
  • B. Spam Check
  • C. Validate
  • D. Content Detective

Answer: D


NEW QUESTION # 72
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